Tuesday, October 25, 2011

Creative Halloween Ads


So I figured it's almost Halloween, why not explore some Halloween ads!!

Our first ad is for Guinness. They say Guinness is "The true brew of Halloween". Other then a full glass of Guinness sitting in a pumpkin patch, I'm a little unsure why it's for Halloween. I could see if it was a spice lager or something of that nature but it's a regular ordinary glass of Guinness. Sure its dark color makes you think it may be spooky but in reality it's just a glass of Guinness being overtaken by a pumpkin patch with a spooky cloudy sky behind it. 



Our next Halloween ad is for Macdonalds. They are suggesting that no matter who you are or what your costume is you should come to get some food on Halloween. Even Cinderella in her carriage that just turned back into a pumpkin at mid-night can come through the drive-thru to get some food when she's hungry. Even her mice can join her in her dining experience. I'm not really sure how many Macdonalds' are open past midnight however, so I'm not sure Cinderella would have made it there before they closed.
The guy at the window looks really surprised, I guess it's normal for a carriage to roll through a drive-thru at midnight in the 21st century. 



This final Halloween ad is for Iglo frozen vegetables. This is more then one way you can play with your food. I feel like any child who would see this ad would be scared to eat a vegetable or be more willing to play with their food then eat it. It's a neat idea, I would have never thought to create a jack-o-lantern out of a potato, tomato, onion or carrot before. The bottom of the image says "making a delicious soup is no longer a nightmare." Maybe the carved veggies are supposed to be funny or maybe it's not a nightmare because they're gonna be eaten and thrown into a boiling pot of broth. 

Thursday, October 6, 2011

Another Advertisement



I found this image in another google search, it's part of a WWF campaign. They are using the polar bears to represent ice caps/icebergs. Are the bears just sleeping or have they already become extinct in the photo? Global warming will one day result in the world having no ice caps left at all and the polar bears will be left with no home or food at all. Eventually they will die out and this ad, so I assume, is trying to prevent that, making it aware how serious the situation has become. 


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Upon googling the term advertisement I found two ads with a very similar theme, a Nike ad and a Pepsi ad. Both theme's I would say are pretty obvious, but hold some what different meanings and messages.

Nike 'Just do it' ad.


So, looking at the Pepsi ad we can denote the famous Nike logo and it's slogan as graffiti in a run down city or town. We see a white dog, probably a Chiwawa, and a young boy peeing on the side of a building. Neither the dog or the young boy wear sneakers or any kind of shoe for that matter, so what is Nike trying to do? I mean, when I look at this the first thought that comes to mind is that the boy has to pee and Nike is encouraging him to 'just do it'. Nike's famous swoosh is every where we kind of just know by now what Nike makes. In a side note, I  find it funny that the dog looks on with confusion and interest at the boy, like he's not sure if he should do it too. 


'Pepsi Twist' ad.


When looking at this ad for Pepsi twist, you already seem to get the meaning of the ad and what they are trying to sell. We see a  full bottle of Pepsi Twist next to a full glass of what I would assume is regular pepsi. A very personified lime stands on the top of the bottle and is in the middle of peeing into the regular glass of Pepsi. Hence, the regular Pepsi is getting it's twist from the lime. It's a rather clever ad and it's meaning is clear, sort of gross but clear.